“Create no longer Inaugurate Now,” “Damage My Coronary heart” and “Levitating” had been all first launched on Lipa’s 2020 album Future Nostalgia, making the set up the first to budge off a trio of Pop Airplay No. 1s in over 5 years; Selena Gomez’s Revival generated “Correct for You” (that comprises A$AP Rocky), “Same Susceptible Love” and “Hands to Myself” in 2015-16.
Future Nostalgia is additionally the first album launched on Warner Data to yield three Pop Airplay No. 1s in the chart’s 28-year history. (“Levitating” became once launched by Lipa solo on the LP; its DaBaby remix arrived in October.)
Severely, “Levitating” completes a uniquely circuitous route to the Pop Airplay summit. It debuted at No. 26 on the Oct. 17, 2020, chart and first peaked at No. 4 for two weeks in January. It fell off the chart for two months in March-Might maybe well forward of re-entering on the Might maybe well 15 stare.
Helping spark its revival, Lipa and DaBaby performed “Levitating” at some level of the Grammy Awards March 14 as allotment of a medley with “Create no longer Inaugurate Now,” whereas “Levitating” has additionally surged as a soundtrack to clips on TikTok.
“I no doubt divulge TikTok gave it a humongous jolt abet into the pop culture forefront,” says Erik Bradley, music director at KNOU (97.1 Now!) Los Angeles and assistant program director/md at WBBM-FM (B96) Chicago, both of which list to the Pop Airplay chart. “It distinct is an mesmerizing case. There became once a duration because it became once re-rising at radio in case that that you just can no longer commence TikTok with out seeing all of it over your feed.”
Bradley notes that the tune has “remained at or reach the tip, week after week” in listener study.
Cat Thomas, pd of Pop Airplay panelist KQMV (Movin 92.5) Seattle, sees eye to eye, sharing that “Levitating” has lodged itself in the set up’s most life like most likely or 2d-most life like most likely diploma of rotation “at some level of the tune’s lumber. It did care for a itsy-bitsy dip, nonetheless no longer so noteworthy. It went from an ‘A’ to a ‘B,’ then to an ‘A’ but again.”
Additionally, per Thomas, “The upbeat and tempo flavor of the tune is a colossal abet, with a complete lot of predominant artists’ songs being ballads. We want the tempo to separate the unhurried songs.”
“Levitating” has even outperformed two songs that Lipa has sent onto Pop Airplay because it debuted. Miley Cyrus’ “Prisoner,” that comprises Lipa, hit No. 23 in January and Lipa’s delight in “Levitating” observe-up “We’re Correct” rose to No. 11 in early Might maybe well.
“It became once a ideal storm that helped elevate it the total system abet,” muses Bradley. “You device shut to detect it.”