Technology

Nikeland debuts on Roblox as its most up-to-date persistent gaming dwelling

Nikeland is available on Roblox.

Nikeland is on hand on Roblox.

Image Credit: Roblox

Be part of gaming leaders, alongside GamesBeat and Facebook Gaming, for their 2nd Annual GamesBeat & Facebook Gaming Summit | GamesBeat: Into the Metaverse 2 this upcoming January 25-27, 2022. Learn extra referring to the tournament. 


Nike is opening its Nikeland immersive world ride on Roblox this day.

The producers are rushing into Roblox, the user-generated bid material platform that grew its bookings 28% within the previous quarter. Nike’s rival Vehicles currently did the an analogous ingredient because it’s moreover striving to bewitch the young viewers on Roblox.

Hundreds producers are making their pilgrimage to Roblox’s thought of the metaverse, the universe of digital worlds that are all interconnected, bask in in novels much like Snow Wreck and Willing Player One.

This practice world was inspired by Nike’s precise-life headquarters, and it holds detailed arenas for the Roblox neighborhood to test their abilities competing in assorted mini-games bask in mark, the ground is lava, and dodgeball with their chums.

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Fans can moreover spend the Nikeland application package to with out considerations sort their comprise mini-games from interactive sports activities offers.

Above: Welcome to Nikeland.

Image Credit: Roblox

There are fun rewards bask in Blue Ribbons and Gold Medals for competing in yards, building a yard, exploring, and finding Easter eggs. Blue Ribbons are faded to fetch building offers for yards, and Gold Medals free up digital merchandise for avatars.

The land has a digital showroom to envision up on Nike equipment too. Along with a bunch of varied Nike apparel staples bask in ACG and Nike Tech Pack, you may per chance well presumably ride global football in an respectable Roblox colorway of the Quick football boot.

Nikeland on Roblox

Above: Nikeland on Roblox

Image Credit: Roblox

Otherwise you may per chance well presumably equipment up in classics bask in the Air Pressure 1 and Nike Blazer and in unique drops bask in the Air Pressure 1 Fontanka and the Air Max 2021.

Nike plans to bring the immersive world of Roblox and Nikeland to life at Nike’s NYC HOI with a special Snapchat lens. The lens allows folks visiting the adolescents’ ground to mosey looking out the dwelling remodeled into an augmented reality version of Nikeland, along side its signature avatars, fun games to play, and Nikeland-inspired Easter eggs to fetch.

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